top of page
IKEA
Ikea is one of the largest furniture retail companies in the world. As part of our brand auditing project, I chose IKEA to analyze and research for academic purposes. The project focused on market research, competitors research, and marketing interpretation.
Examples:


Objectives
-
Create strategies to increase awareness and conversions as a digital campaign. Besides, the team will be doing research on targeted audiences about their personal preferences with provided personas.
What we did:
-
Heading 2
Results
-
Executed $200K marketing campaigns & evaluation
-
Created digital assets and SEO
-
Became one of the finalists for the competition

bottom of page